In response to the growing number of mass market scams targeting the elderly, local at-home care provider, Home Instead Senior Care, is offering tips and advice to educate older people on how to protect themselves from falling victim to these scammers.
Kevin Winch, who owns and runs the Bury office of Home Instead, has been delivering informative presentations entitled ‘Silence of the Scams’, to relevant local groups such as Bury & Whitefield Probus, The Bury Widows, and The Monday Club at Our Lady of Grace in Prestwich.
Each of these groups has donated £25 to Rachel Yates of Making Space who run the Bury Dementia Café.
Home Instead’s presentations are part of the company’s public education programme being run in conjunction with national scam awareness charity, Think Jessica. The aim is to reach out into the wider community and keep as many people as possible informed and armed with the knowledge to correctly recognise and respond to scams and scammers.
Home Instead has also put together a free ‘Senior Fraud Protection Kit’ which contains information on the most common scams, tools to help assess the risk of an elderly loved one, plus really useful checklists to help seniors take practical action to lower the risk of becoming a victim of a scam.
Kevin said, “The faceless criminals who use email, telephone and post to lure their victims into parting with their life savings, personal banking information and other assets, often prey in particular on the elderly who they see as easy targets for their crimes.
“These types of scams defraud individuals in the UK of an estimated £3.5 billion each year and have very serious consequences for the elderly who can suffer devastating emotional distress plus loss of confidence and trust which can lead to a loss of independence. The sad thing is that much of this could be avoided with better awareness and education.
Any local groups interested in learning more about fraud protection or who would like more information on the ‘Senior Fraud Protection Kit’ should call Kevin Winch on 0161 796 2988or visit http://www.homeinstead.co.uk/bury