Meet the Team
Well Trained CAREGivers

Our Superheroes!

The main reason for our success are our CAREGivers... they are our Superheroes. They are the reliable, trustworthy and always have a smiling face.

At Home Instead we don't believe in uniforms as they act as a barrier to the type of relationship we hope to establish with our clients but we do wear our Home Instead Senior Care ID badge. You can pop over to our main Admin team at our offices in Letchworth, ring 01462 600462 and speak to Sue.

The next picture of our Superhero could be you!

Quality Leadership

Owner & Director - Dave Marsh

Hello I’m Dave, the founder and owner of Home Instead in Stevenage and North Hertfordshire. Before deciding to open Home Instead with my wife Karen, I spent over 30 years serving the needs of teams and customers.  Having worked in care for over 12 years, I believe there is still a lot of work to be done to bring standards of service in the care sector up to standards of customer care we take for granted in many other service industries.  I’ve chosen to make a positive contribution to that by opening Home Instead in this area.

 I aim to deliver the very best standards of leadership, management and training to those who chosen to serve and care for the more vulnerable in our society. I aim to enable our clients to take control of their lives and fully respect their unique preferences; I aim to deliver relationship based care where independence is nurtured and encouraged.  I aim to arrange for your CAREGiver to be the same person who will know you, your unique preferences and needs. I aim to make a positive difference one CAREGiver and one Client at a time, and I am proud to serve our fantastic team and our remarkable clients. 

Quality Leadership

Owner & Director - Karen Marsh

I am thoroughly enjoying being back at work now that our two children are older and more independent. Dave and I made the decision to start our Home Instead business as we wanted to do something that really makes a difference to people’s lives in the communities of Hitchin, Letchworth, Stevenage and surrounding towns and villages. Every day we are providing high quality care to our clients which helps them to remain at home and be independent.  We match our CAREGivers very carefully to our clients which means they build lovely relationships and our clients and CAREGivers look forward to seeing each other every visit.  I cover quite a lot of the admins side of our operation and provide support and guidance for our CAREGivers.  I find the experience very rewarding and am very proud of the quality service that we are delivering. The relationship that we have developed with our clients and CAREGivers is first class and we consistently receive fantastic feedback from both.

Quality Homecare Support and Companionship

Registered Care Manager - Fiona Halliwell

I met Dave & Karen the year prior to joining them in 2016. Like others I was impressed with their determination to be of outstanding service to clients. Working with Home Instead I have seen the profound difference it can make to others quality of life. It is a fantastic feeling to witness how by carefully matching our clients to CAREGivers, our clients have been able to stay in their own homes, living just as they wish and having professional and reliable support with daily living tasks. As Registered Care Manager I am typically the one who will meet our Clients for the first time. From that initial first meeting, I listen carefully to your concerns, take note of the little things that are as important to you as well as your preferred routines, so that the plan of support we create together will match your needs perfectly. I regularly meet up with families and clients to make sure our service suits changing needs and is working well. The work is so valuable and it gives me a huge sense of achievement to support Clients and provide reassurance to families. I also enjoy making sure the CAREGivers that work with us have a really positive experience within their role.

I live in Stevenage with my Husband Sean and two dogs Archie and Jake. I’d be delighted to just chat with anyone who has an inkling that inviting Home Instead in to their home to provide companionship, Home Help or Personal care might be something they would benefit them. I’m just a phone call or email away on

Smiling CAREGiver manager

CAREGiver Services Supervisor

I Have been with Home Instead Since November 2017. I Started here as CAREGiver and then became Office Administrator in 2018 and more recently have been promoted to my current position where I support CAREGivers to reach their full protentional via mentoring, supervisions and training.

From the moment I picked up the phone and spoke with Dave, who was so friendly and welcoming, I have felt like a real part of a team and have been fully supported in developing my skills in a small family run company where everyone is compassionate about our CAREGivers, the clients and the care we provide.

I have recently moved to Baldock with my son Oliver and have a very supportive family close by.

Ensuring our clients needs are met

Client Services Supervisor - Jo Wiggins

I joined Home Instead in January 2017 as a CAREGiver. I loved helping my clients. I never saw it as a job, it just felt like I was visiting family. I was then promoted to a Senior CAREGiver and my role changed slightly to include On-Call duties. I was then promoted again to Client Services Supervisor in March 2019. I love this role as I go out visiting clients to do reviewed, Q&A's and to have a cup of tea and a chat. Ensuring clients needs are being met.

I live with my partner Karl and our two dogs and tropical fish. We have 4 children and 4 grandchildren between us. I love being Nanny Bear.

Great Communication and Teamwork

Care Coordinator/ Comms Manager – Maisy Hockey

I started working at Home Instead as a CAREGiver in 2017, and fell in love with the job. Helping people maintain their independence in their own home gave me a fuzzy feeling, and offered me so much more than any job I had previously done. When I heard the Care Coordinator was leaving, I jumped on the chance to put my office skills back to good use in such a rewarding environment. My mission is to help our little company grow to help keep more people in the North Herts area at home. I liaise with clients and CAREGiver’s to find the right matches, and ensure reliable care is provided throughout the year. The work I do helps CAREGiver’s build meaningful relationships with their client’s, built on trust and understanding. 

Outside of work I enjoy playing darts, even if it could be considered a health and safety issue for others in the area! I live in Knebworth, with my partner Alex and cat Busby. If you need to speak to me, just call the office on 01462 600 462, or email me at

Matching clients with the best possible CAREGivers

Care Coordinator - Sam Goodwin

I joined HomeInstead the beginning of 2019, I have been working in the health and social care sector for over 10 years and was so pleased to finally find a company that would help me feel like I was truly making a difference to people’s daily lives. I love being a part of such an incredible team who feel more like a family than colleagues.

My mission is to help our little company grow and to help keep more people in the North Herts area at home, working along side Maisy I liaise with clients and CAREGiver’s to find them the right matches, and ensure a continuity of care is provided throughout the year

I live with my partner Joe and our beautiful Bull-mastiff cross Bullseye. If you need to speak to me, just call the office on 01462 600 462, or email me at

Recruiting the best

Recruitment Supervisor - Sue Ward

I joined Home Instead in 2019 and knew from the start I had made the right decision as never been happier joining such a passionate rewarding Family owned business.

Prior to joining Home Instead I worked for a small company providing care for people with Learning Disabilities, this gave me the passion and insight to move into a Business that makes a real difference serving our Community providing professionalism and excellence to our clients.

I have over 25 years background experience and expertise working within Human Resources and Recruitment, initially coming from a Corporate environment working for large global companies where I gained knowledge, experience and qualifications to only recruit the best. I decided it was time to make that change as I had had enough of the rat race and being just a number and not respected as an individual.

My role is to recruit the best CAREGivers out in the marketplace, those who are passionate, compassionate about providing care for others and love making that difference to an individual’s life making it possible for them to continue living in their own homes.

We have various opportunities in local areas, if you would like to find out more about becoming a CAREGiver I would love to hear from you.

Telephone: 01462 600 462 option 3

Beautiful red fox labrador

Emotional Welfare Officer - Flo Marsh

Hi My Name is Flo,

I joined the Home Instead not long ago. I really like people and didn’t fancy sitting in my bed at home all day so I used my special magic puppy eyes to convince Dave & Karen to hire me as their dedicated full time Emotional Welfare Officer. I love my job. I specialise in ensuring that the emotional well-being of our fantastic Caregivers is in top condition. I’m good at this; wherever they pop into the office I look at them with my big brown eyes to let them know they are unconditionally loved. I wag my tail enthusiastically so they can all see the power they have to create joy and happiness. I also snuggle up next to them so that they know they are wanted adored and safe at Home Instead. When I’m not at work I’m particularly interested in bones. At the moment, I’m learning new skills, but my current passion is chewing or shredding shoes, bags, papers, coats and anything else humans leave within my reach. Okay okay,.. I know this isn’t strictly part of my job description but throw me a bone here… I’m doing my best!

person applying lipstick
CAREGiver looking at a cook book with elderly lady