Home Instead launch National TV Campaign!
If you have been watching the television recently you probably will have noticed Home Instead’s, ‘Third Stair’ adverts telling Stanley’s story. We are all so very proud to see Home Instead on our TV screens, especially on prime-time slots on channels such as ITV and Channel 4.
Our new TV advert is all about showing the impact that a CAREGiver can have on someone’s life. By allowing you or a loved one to grow old in their own home it promotes happiness and maintains independence. Stanley’s story will relate to a lot of older people. Nobody wants to leave the place they call home, with its many unique creaks, cracks and treasured belongings.
A recent national PR campaign has revealed that over 65s on average spend 8 hours alone every typical working day – and those over 85 are spending 10 hours without anyone’s company. 70% of Britons aged 65 and over would prefer to stay in their home with a visiting carer, rather than move in with their family or into a care home and 98% of the over-65s surveyed say it’s important to them that they stay living independently in their own home
Those stats alone highlight the importance of somebody like Stanley having someone like Christine by their side.
Please contact us if you know someone like Stanley who would benefit from having a CAREGiver like Christine or if in fact, like Christine, you think you could help someone like Stanley.