East Of England

This Home Instead business represents a premium investment opportunity within the Home Instead network. Established in 2014, the current owner has distinguished themselves through an unwavering commitment to quality, recently securing the coveted Care Quality Commission (CQC) ‘Outstanding’
rating.

The business is financially robust and highly scalable, demonstrating exceptional resilience by doubling its monthly revenue from £60k to £120k during the pandemic. With the most recent fiscal year proving to be the most successful in its tenure, the franchise currently ranks in the top 20 for growth
nationally within Home Instead, with a clear trajectory to enter the top 10 under new ownership.

A defining characteristic of the business is its operational autonomy, significantly reducing transition risk for an incoming owner. The business is not reliant on the current owner for day-to-day functioning; instead, they operate on a strategic level with a limited schedule, focusing on culture and oversight rather than daily tasks.

The operational core is driven by a tenured management team, led by an Operations Manager
with seven years of service in the role (previously Care Manager for the current owner) who handles critical financial functions including payroll and invoicing, while driving sales with a 60% Care Consultation conversion rate. This structure is reinforced by a strict organisational policy ensuring every Key Player role is coverable by at least two staff members, alongside a robust, outsourced recruitment pipeline that consistently delivers high calibre Care Professionals.

Reason for sale: Retirement

Territory Demographics & Market Size

• Total Population – 223,028
• Over 65s (Clients) – 38,291
• Over 18s (Care Pros) – 173,373
• Balanced mix of social affluence, providing excellent opportunities for Client and Care Professional acquisition

Is this business right for you?

• Banks and lenders typically fund 70% of the total investment (including Franchise Fees and Due Diligence costs), so for this business, you would need approximately £405,000 in cash to secure funding. We assist you with introductions to Banks and Lenders
• New owners can work on the business with a strategic focus, as the team are empowered, mature and experienced. The foundations are set for a stable business acquisition for those experienced in running larger teams and operations.

Why choose this business?

• Has a growing turnover of just over £2,163,000 for 25/26
• Solid demographics for over 65s, as well as the 18+ population for work force
• Projections for population show that total population and older population numbers will grow between now and 2034, demonstrating growing commercial opportunities for new owners
• Good mix of affluence
• High quality care, evidenced by CQC Outstanding rating
• Positive Client and Care Professional feedback, evidenced by 10/10 score on Homecare.co.uk (53 reviews total)
• Strong foundation of existing Clients and Care Professionals – 61 Care Professionals and 84 Clients
• Empowered team who are enfranchised to run and grow the business
• Superb local reputation, leading to steady word of mouth referral opportunities
• Great culture within business improving retention figures

Why join the Home Instead franchise network?

• 65+ individuals at National Office responsible for the support of our franchisees
• Support covering Marketing & PR, Recruitment, Learning & Development, IT, Business Development, Quality & Compliance, Legal, and HR
• Onboarding and handover support bespoke to your chosen business
• Full training provided, and a mix of in-person and online training for you and your team
• Smooth business acquisition process, supported by our in-house brokerage
• Join the UK’s most recommended and highest quality domiciliary care provider
• Engage with the Global Home Instead network, spanning 7 countries in over 1800 territories
• Fantastic franchisee community and ongoing peer support
• Growth-driven brand with proven model and processes
• Bespoke IT systems to optimise care delivery and recruitment
• Opportunities to expand by into multiple territories
• Led by our purpose, mission and values to increase the world’s capacity to care, and change lives in every community across the UK
• Franchise License included