Stay Nourished Campaign run by Home Instead

Home Instead who support older people living in their own homes in Harrogate, Ripon and Thirsk have launched their 'Stay Nourished' campaign as part of their community programme.

The 'Stay Nourished' campaign was launched after Home Instead conducted a survey which revealed that nutrition was the No 1 consideration for older people and their families.

The research also found that people over the age of 65 are more vulnerable to becoming malnourished and 93% of those live in their own homes within the community.

Our bodies need a certain balance of nutrients and when our diet lacks the right nutrients in the right amount it can lead to malnutrition. 

There are many reasons why people become malnourished but the main factors are a reduction in mobility, stressful life events such as bereavement, diseases such as Dementia which can impact eating and drinking and a very common reason is medication, as this affects the health of our mouths and our appetites.

Social isolation is also a major factor when someone feels unmotivated to cook for themselves or lack the necessary cooking skills. 

The 'Stay Nourished' campaign offers workshops with handy tips in preventing undernourishment and some practical assistance that can easily be put in place.

Lisa Stirk, Community Co-Ordinator at Home Instead said; "When delivering our workshops, we discuss the different vitamins and nutrients our bodies require and the benefits these give us in later years. The workshops are designed to help people  think about their own nutrition and the choices they make when it comes to eating the right foods."

Home Instead have teamed up with another local firm, in delivering an interactive campaign.  Sue Mills from Wiltshire Farm Foods has been delighted with the response and is looking forward to working closely together with Home Instead in the future.

If you are interested in learning more about the 'Stay Nourished' campaign or if you  would like to know more about Home Instead and how we can help you or your loved one at home with meal times and shopping, contact the Home Instead team on 01423 774490 or visit

Use the link below to hear Lisa Stirk Community Co-Ordinator being interviewed by Nick Hancock of STRAY FM.
Lisa Stirk and Sue Mills