World Alzheimer’s Month in West Leicestershire

September is World Alzheimer’s Month, a time when communities across the globe come together to raise awareness, reduce stigma, and support those affected by dementia. At Home Instead West Leicestershire and Market Bosworth, we’re marking this month by not only asking the right questions but also by taking meaningful action. From sharing stories of our care professionals and the people we support, to participating in local events and creating space for open conversation, our team is proud to be part of a movement that puts compassion and understanding at its core. Whether it’s a memory café, a family story, or a heartfelt moment in our office, we’re committed to shining a light on the lived experiences behind dementia.

In this blog, we’ll explore what World Alzheimer’s Month means for our local area, how we’re taking part throughout September, and the ways you can get involved. From personal stories to community events, every action contributes to building a more dementia-aware West Leicestershire and Market Bosworth.

Globally, over 55 million people are living with dementia. In the UK, it remains the leading cause of death. And yet, dementia too often stays hidden. It exists behind closed doors, within whispered conversations, and among families navigating care with limited guidance.

This year’s campaign theme, #AskAboutDementia, aims to change that silence. By asking open questions, we can reduce fear, normalise discussion, and build the understanding needed to better recognise the signs and support those affected.

Why #AskAboutDementia Matters Here in West Leicestershire

In our local community, many families are quietly caring for loved ones living with dementia. These families may be facing new challenges every day, confusion over diagnosis, difficulties navigating care options, or simply the challenge of adjusting to a loved one’s evolving needs.

Home Instead West Leicestershire & Market Bosworth supports individuals with dementia across our towns and villages, but we also listen. We’ve seen firsthand how opening up just one conversation can lead to support, connection, and clarity.

Behind every diagnosis is a person. A family. A community. Stories like these help bring clarity to what can often feel confusing or isolating.

• Gail, diagnosed with Alzheimer’s at 54, shares how she keeps pursuing her interests and staying connected with her family.
• Mahersh talks about his experience navigating the complexities of the care system while looking after his mum.
• Lizzie, a young carer, explains how her father’s condition affected her teenage years.

We hear similar stories from families in West Leicestershire every week, and they remind us why this campaign is so important.

As more resources move online, it’s important to ensure websites and support tools are user-friendly for those with cognitive issues. Platforms like Alzheimer’s Society and ADI are improving accessibility with features such as adjustable font sizes, language options, and cookie preferences that don’t overwhelm users.

At Home Instead, we’re also working to ensure our online resources are accessible and useful. Our team is always available for a conversation offline too, we’re always here to help if you’d prefer a conversation over the phone.

World Alzheimer’s Month 2025 isn’t just about statistics or social media, it’s about real people, real families, and real community support. By asking questions, listening to stories, and showing up for events, we can make dementia a more open and better understood part of community life.

So, if you’ve ever wondered what dementia really is, how to spot the early signs, or how you can help someone living with it, this is your moment to start the conversation.

Let’s ask. Let’s listen. And let’s work together to make West Leicestershire and Market Bosworth a place where no one faces dementia alone.

For more information about how Home Instead West Leicestershire & Market Bosworth supports individuals living with dementia, visit
👉https://www.homeinstead.co.uk/west-leicestershire