World Alzheimer’s Month highlights stigma and support. Discover award-winning dementia care in Ealing with Home Instead’s dementia specialist team.
Every September, the world recognises World Alzheimer’s Month, with World Alzheimer’s Day on 21st September bringing communities together to raise awareness.
At Home Instead Ealing, dementia care is at the heart of what we do. With over 20 years of expertise, national recognition, and Care Professionals trained to City & Guilds-assured standards, we’ve seen first-hand how knowledge, compassion, and creativity transform lives.
This year, our team has even more reason to be proud: our Registered Care Manager, Paschalina Pazou, won Best Dementia Registered Manager at the Dementia Care Awards and Dementia Specialist of the Year at the Stars of Social Care Awards – two national titles that reflect her remarkable leadership and our reputation for specialist dementia care.
It’s our mission to break down stigma, raise awareness and help make the Ealing community a more inclusive place for those living with dementia and their families.
Misunderstandings about Alzheimer’s often prevent families from getting the right support. Here are some common myths and facts:
Myth: Alzheimer’s is just about forgetting things.
Fact: It’s a progressive condition that affects memory, communication, and everyday activities.
Myth: There’s nothing families can do.
Fact: Early diagnosis, tailored care, and community support make a real difference.
Myth: Care is only about managing decline.
Fact: With the right approach, life can still be joyful, engaging, and full of connection.
Stigma leads to silence. Families may feel too embarrassed to speak openly or to seek advice, which delays support and increases stress.
Alzheimer’s Awareness Month is a reminder that dementia is nothing to be ashamed of. In Ealing, we’re proud to challenge stigma with honesty, warmth, and practical guidance, showing that every family deserves understanding and help.
Not sure how to connect with someone living with dementia? These simple approaches help:
– Speak clearly and calmly: Short, simple sentences are easier to follow.
– Keep eye contact: It helps build trust and focus.
– Avoid arguing: Gently redirect if details are confused.
– Use their name: It provides comfort and familiarity.
– Offer choices, not open questions: “Tea or coffee?” is easier than “What would you like?”
– Notice body language: Feelings often show more than words.
– Respect their reality: If something feels real to them, meet it with empathy.
Ealing is proud to be home to award-winning dementia leadership. Paschalina’s double national wins highlight our commitment to person-centred, specialist care. Her philosophy that every moment matters has shaped how we support families, from training Care Professionals with evidence-based insights to rewriting care plans with empowering language.
Beyond training and awards, our team goes further. We use the power of music and singing as part of everyday care, tapping into the brain’s natural response to rhythm and melody. Whether it’s a favourite record at home or a trip to a Singing for the Brain group, music brings joy, reduces stress, and helps people reconnect
Alzheimer’s Awareness Month is about replacing stigma with compassion and silence with understanding. In Ealing, we’re proud to lead the way.
If you’d like to learn more about dementia support, or how our Care Professionals can bring expertise and empathy into your family’s life, contact Home Instead Ealing today on 020 8574 2008 or enquire online.
Q: What is World Alzheimer’s Month?
A: World Alzheimer’s Month is a global campaign held every September to raise awareness about dementia, challenge stigma, and support families.
Q: How does Home Instead Ealing specialise in dementia care?
A: Our Care Manager, Paschalina Pazou, recently won two national dementia awards. Combined with City & Guilds-assured training, this reflects our expertise and leadership.
Q: Can music help people with dementia?
A: Yes. Music and singing can boost memory, reduce stress, and provide meaningful ways to connect. Our Care Professionals often use music as part of personalised care.
Q: Where can I find dementia care in Ealing?
A: Home Instead Ealing provides award-winning dementia care. Call 020 8574 2008 or enquire online for more information.