
Every September, the world marks Alzheimer’s Awareness Month, an opportunity to shine a light on dementia, raise understanding, and show support for those living with Alzheimer’s disease and their families.
At Home Instead Charnwood, we see every day how Alzheimer’s impacts not only the individual but also their loved ones. By spreading awareness, we can help reduce stigma, encourage early diagnosis, and build a more dementia-friendly community here in Loughborough and across Charnwood.
Alzheimer’s disease is the most common form of dementia. It causes progressive changes in the brain that affect:
Memory – forgetting names, dates, or daily routines
Thinking and reasoning – struggling with decisions or problem-solving
Mood and behavior – becoming withdrawn, anxious, or frustrated
Everyday independence – finding it harder to cook, shop, or manage personal care
While it’s most common in older people, Alzheimer’s is not a normal part of ageing. That’s why recognising the early signs and seeking medical advice is so important.
Raising awareness about dementia and Alzheimer’s helps us all to:
Encourage early diagnosis – leading to better treatment and future planning
Support families and carers – who often face huge emotional and physical challenges
Promote dementia-friendly communities – making daily life easier for those affected
Break the stigma – ensuring people feel understood rather than isolated
Here in Charnwood, there are lots of ways to get involved this September:
Learn the signs of dementia and share them with friends and family
Attend a local dementia support group or memory cafe
Volunteer or donate to Alzheimer’s charities
Offer support to family carers – even small acts of kindness make a big difference
Be patient and understanding when you meet someone living with dementia
At Home Instead Charnwood, many of the people we support live with dementia or Alzheimer’s disease. Our highly trained Care Professionals provide specialist dementia care at home in Loughborough, Shepshed, Sileby, Mountsorrel, Quorn, and across Charnwood.
We focus on:
Personalised care plans – built around each person’s history, routines, and preferences
Companionship and meaningful activities – to help spark memories and joy
Family support and respite care – giving relatives a much-needed break
Dignity and independence – supporting people to live safely at home for longer
This Alzheimer’s Awareness Month, let’s work together to support those affected by dementia in our community. By raising awareness, showing compassion, and offering practical support, we can all help make life a little easier for families living with Alzheimer’s.
💚 If you’d like to learn more about our dementia care services in Charnwood, call our friendly team today on 0116 216 5306.