Increased Need for Home Care in UK
Census data published last month revealed a sharp rise in the national population of elderly people, amid national debates over social care provision.
The proportion of the UK’s population who are now aged 65 and over has risen to 16.4%, with some areas seeing their elderly population increase by 40-50%, a figure which will see existing elderly care provisions stretched and demand for elderly care increase dramatically.
Home Instead is expecting to see increasing demand for their services, particularly in areas which have seen the biggest increases in their elderly population. Rural areas such as East Devon, where 28.2% of the population is 65 and over, and the Hart district of Hampshire, where the over-65 population has risen by almost 45 per cent since 2001, are seeing the most dramatic population changes. The sharpest rises are being seen in the countryside and coastal areas as an ageing population leaves the urban sprawl for a comfortable retirement in the country.
Trevor Brocklebank, CEO of Home Instead in the UK, said, “The census results show a pressing need for quality, comprehensive elderly care across the UK as our population ages. At Home Instead we are well positioned nationally to provide much-needed care for older people, especially in areas which have seen huge rises in their elderly populations.”
Home Instead currently have 4500 clients across the UK with new offices in Basildon, Dudley, Blackburn and Weston Super Mare opening over the summer.