Caring move for Julie

Dedham resident, Julie Price, is following her heart and has set up a new business in Colchester caring for elderly people in their own homes. Julie is one of those people, so touched by a life experience that she decided to set up a business as a result of it.

Julie Price, Dedham resident and business owner, is the new leader of the Home Instead Colchester franchise

The company, Home Instead, which will provide care services in Colchester, Stanway, Elmstead, Ardleigh, Layer de la Hay, West Mersea, Wivenhoe, Boxted and Harwich, is part of a national network recognised as one of the UK’s leading in home care organisations.

Julie has many years experience working for blue chip companies in planning, training and regulatory activities but when her elderly mother’s health deteriorated in 2009, Julie decided to care for her full time.

This was a life changing experience for Julie who, during her mother’s illness, experienced the good and the bad sides of care.

Following her mother’s death towards the end of last year, Julie decided to fulfil an ambition held for many years to set up her own business.

On hearing about the opportunity to set up a care company specialising in care of the elderly with Home Instead, Julie jumped at the chance to be involved. Taking up the story, she said: “Mum was suffering with a heart condition, osteoporosis and dementia. At first I was caring for her at weekends with help from care services during the week, then I was looking after her full time with some support and latterly she went in to a home.

“I’ve experienced a lot, learnt a lot and have a clear understanding of what the people receiving care need and, also importantly, what their families need. It’s been tough but having been through the ‘care’ situation myself, I feel I can take an empathetic and knowledgeable approach.”

Julie continues: “I didn’t realise how isolated and lonely you can feel trying to understand what help and support is available and I’m hoping that some of my knowledge will benefit others. When a loved one falls ill and needs help they are so vulnerable, and so are their families and I know we can help.”

On this basis, Julie’s philosophy is simple, to provide a service which will enable older people to live independently in their own homes for as long as possible while improving their quality of life.

Home Instead services include personal care such as assistance with bathing, dressing, eating and medications; home help covering all aspects of day-to-day housework, shopping, meal preparation and household duties plus companionship services that can involve everything from escorting clients to appointments through to simple conversation and good company.

For more information please visit or call 01206 848427.